This campaign ran from November 2022-October 2023.

Our impact campaign for To the End worked towards the vision of a multiracial, multicultural, cross-class government that is truly representative of the people who live in the United States. We are building the capacity and sustainability of our campaign partners Movement School, Roosevelt Institute, and Sunrise Movement through direct financial support, leading initiatives to recruit and strengthen the skills of their members, building community amongst movement makers, producing events, and mentoring leaders.

Services Provided

  • Campaign design
  • Strategic partnerships
  • Capacity building
  • Original resource creation
  • Special events
  • Bespoke mentorship

 

Campaign Partners

Movement School is a project of Organize for Justice, with a mission to cultivate leaders and organizers to fight on behalf of their working class communities. They provide tools & resources to advocate for justice and mobilize grassroots engagement in the democratic process.

Roosevelt Institute is a think tank, a student network, and a nonprofit focused on corporate and public power, labor and wages, and the economics of race and gender inequality. They unify experts, invest in young leaders, and advance progressive policies.

Sunrise Movement is a youth movement to stop climate change and create millions of good jobs in the process. Their priorities are to make climate change an urgent priority across America, end the corrupting influence of fossil fuel executives on our politics, and elect leaders who stand up for the health and wellbeing of all people.

More from this Campaign

As part of this campaign, we developed multiple resources inspired by the film and our partners. Download our Action Toolkit in English or Spanish (translation by String & Can Multilingual Online), and access even more resources on the film’s website.

Film Credits

  • Directed by Rachel Lears
  • Produced by Sabrina Schmidt Gordon
  • Written and Produced by Rachel Lears and Robin Blotnick

 

Watch the Trailer

Since early 2022, the Peace is Loud film team has been consulting with the creators of Fire Through Dry Grass. We are supporting them in building the foundation for a future impact campaign grounded in equity, representation, and safety for the film team and protagonists.

Services Provided

  • Mentorship of the film’s Co-Producer/Associate Impact Producer
  • Securing mental health support as needed
  • Developing a plan for compensation and profit-sharing with the team
  • Writing a case study with learnings about this collaborative filmmaking process (to be released in October 2023)

 

Get Involved

Sign on to the Reality Poets’ Nursing Home Lives Matter Bill of Rights

 

Film Credits

  • Co-Directed by Alexis Neophytides and Andres “Jay” Molina
  • Produced by Jennilie Brewster

 

Watch the Trailer

Fragile Democracy was a series of virtual events and a get out the vote initiative. We partnered with six women+ filmmakers, plus grassroots organizations and colleges around the country to increase voter turnout in the 2020 general election.

The Events

Watch Party for The Brink

Wednesday, October 7, 2020, 6:30-8pm EST

Ahead of a vice-presidential debate, we held a virtual watch party of Alison Klayman’s documentary The Brink that follows the divisive figure Steve Bannon during the 2018 US midterm elections. Technologist & activist Daly Barnett was also part of the conversation. As they watched the film, viewers could message with Alison and Daly in real time.

Instagram Live Convo: Racial Justice & the 2020 Election

Tuesday, October 13, 2020, 2:30pm ET

A conversation with Ilona Duverge of Movement School in New York and Angela Lang of Black Leaders Organizing for Communities (BLOC) in Wisconsin, about racial justice, #BlackLivesMatter, and the 2020 election.

What’s at Stake? Our Vote.

Wednesday, October 14, 2020, 6-7:30pm ET

A virtual conversation on how it’s possible to organize beyond the options that are available at the polls, and explore all avenues for change-making.

Speakers: Marjan Safinia, Director, And She Could Be Next; Alison Klayman, Director, The Brink; Norma Flores López, Chief Programs Officer of Justice for Migrant Women.

Moderator: Anjanette Levert, Filmmaker and Professor at Documentary Film at Spelman College

Co-hosted by Agnes Scott College, in partnership with The New Georgia Project.

What’s at Stake? Our Voice.

Tuesday, October 20, 2020, 6:30-8pm ET

Social media platforms have the power to galvanize voters and mobilize communities. But they have also been used against us through the spread of misinformation. Four panelists with experience across trans-national movements discussed the parallels between media literacy and democratic participation, how we can appropriately evaluate disinformation, and protect our voice.

Speakers: Dr. Willie Keaton, Restorative Justice CLT; Rachel Lears, Director, Knock Down the House; Petra Costa, Director, The Edge of Democracy; Leymah Gbowee, Peace Activist & 2011 Nobel Peace Laureate

Moderator: Mikelina Belaineh, Director of Criminal Justice Law and Policy

Co-hosted by Myers Baptist Church, Wells Fargo Center for Community Engagement at Queens University of Charlotte, Stan Greenspon Center for Peace Social Justice at Queens University & League of Women Voters of Charlotte-Mecklenburg. In partnership with Restorative Justice CLT.

What’s at Stake? Our Democracy.

Wednesday, October 21, 2020, 7-8:30pm ET

Four community organizers explored the different facets of what a movement is or can be, and the various roles needed to sustain them.

Speakers: Marjan Safinia, Director, And She Could be Next; Ashley O’Shay, Director, Unapologetic; Yamila Ruiz, National High Road Director, One Fair Wage; Sonya Renee Taylor, The Body is Not An Apology Author & Activist

Moderator: Astra Taylor, Filmmaker, Activist & Author, most recently of Democracy May Not Exist, But We’ll Miss It When It’s Gone

Co-hosted by St. Norbert College Norman Miller Center for Peace, Justice and Public Understanding, The Menard Center for the Study of Institutions and Innovation at UW Stout & The Wisconsin Institute for Peace and Conflict Studies. In Partnership with Black Leaders Organizing for Communities (BLOC).

Queer Liberation & the 2020 Election

Wednesday, October 28, 2020, 1-2pm ET

Speakers talked about what that future looks like, what civic engagement can help us achieve, and the many tactics required to achieve true queer liberation.

Speakers include Bamby Salcedo, founder and president of Trans Latin@ Coalition; Kai Breaux, writer and activist, specializing in decolonial feminist studies; Säsha Braun, poet, theorist and activist. Moderated by Nina Kossoff, Third Wave Fund advisory council and founder of ThemsHealth.

The Films

And She Could Be Next

Grace Lee and Marjan Safinia, Directors

This is the story of a defiant movement of women of color, including Rashida Talib and Lucy McBath, transforming politics from the ground up. Can democracy be preserved and made stronger by those historically marginalized?

The Brink

Alison Klayman, Director

Shadow a downfallen Steve Bannon through the same 2018 elections, as he used his efforts to mobilize and unify far-right parties to form a global populist movement.

 

 

 

The Edge of Democracy

Petra Costa, Director

By zooming in on Brazil, with access to three presidents, see how the erosion of democracy takes place, opening the way for the rise of an authoritarian leader.

 

 

The Great Hack

Jehane Noujaim, Director

In an era of data manipulation as political warfare, explore the seismic ripples of the Cambridge Analytica/Facebook data scandal.

 

 

Knock Down the House

Rachel Lears, Director

Follow the story of four women congressional challengers in 2018, including AOC before she became a household acronym, at a moment of historic volatility in American politics.

Unapologetic

Ashley O’Shay, Director

Told through the lens of Janaé and Bella, two fierce abolitionist leaders, challenging state violence after two killings of Black residents, take a deep look into the Movement for Black Lives in Chicago.

 

Watch the Reel

This campaign ran from May 2019–September 2020.

On this campaign, we partnered with groups advancing civic engagement among underrepresented communities and supporting their use of the film as a capacity-building and organizing tool.

Highlights of our work on this campaign include:

  • 369 screenings in 41 states and 28 countries
  • Black Voters Matter incorporated the film into their programming on and off their tour bus across various states.
  • The Movement School integrated the film and its framework centering leadership representation and grassroots organizing via various capacity-building activities, including trainings, tailored resources, and a virtual special event, all especially valuable during the COVID-19 pandemic and crisis.
  • Justice for Migrant Women hosted a screening to kickstart their civic engagement work in rural America.
  • Make the Road used the film to sustain and energize their team of organizers fighting for justice among immigrant and working-class communities.
  • Malikah is incorporating the film into their Leadership Institute for nationwide organizers building power for historically oppressed women.
  • MOVE Texas hosted a screening and workshop to spark civic engagement among Latinx youth in Laredo, TX.
  • IGNITE screened film clips at select YoungWomenRun convenings, to train young women interested in running for office.

 

Services Provided

  • Campaign design
  • Strategic partnerships
  • Original resource creation
  • Grassroots screenings

More from this Campaign

As part of this campaign, we developed multiple resources to support film audiences and anyone interested in civic engagement.

Film Credits

  • Directed by Rachel Lears

 

Watch the Trailer

This campaign ran from September 2017-March 2018.

In October 2017, we joined forces with The Hunting Ground for an impact campaign that pushed against proposed rollbacks to campus sexual assault guidelines and amplified the voices of survivors. Though two and a half years after the film’s release, we were able to maximize its potential social impact as the #MeToo and #TimesUp conversations came to international prominence.

Working in collaboration with organizers, we:

Launched a campaign in support of two campus sexual assault bills

One bill passed the state House unanimously—a hurdle that had seemed impossible, as it had never been released from committee in previous years. The student organizers continue the fight building on this momentum.

Supported student organizers defending Title IX

Student organizers held screenings at colleges with open Title IX cases and notable incidents of sexual assault to promote dialogue, action, justice, and healing. In particular, the students at Georgetown University led a national effort against Betsy DeVos’s proposed Title IX guidelines held a screening and comment-writing workshop.

Partnered with groups to incorporate the film into trainings

We worked with government offices, universities, and advocacy groups to help incorporate the film into trainings. A Florida sheriff’s office used the film as training to better understand how to communicate with survivors during investigations and properly prosecute cases. The University of San Diego integrated the film into its psychology internship training program. And, the group Equal Rights Advocates committed to screening the film as a first step in their training for a cadre of pro-bono lawyers who will take on Title IX cases.

Services Provided

  • Campaign design
  • Digital communications
  • Strategic partnerships
  • Grassroots screenings

More from this Campaign

We developed a Screening Guide to support organizers in hosting productive film screenings of The Hunting Ground. It includes facilitation tips, discussion questions for audiences, and more.

Film Credits

  • Filmmakers: Kirby Dick and Amy Ziering
  • Year of Release: 2015

 

Watch the Trailer